About Us

About Us – Our Story

At In Car Safety Centre, keeping children safe on the road isn’t just our business – it’s our family’s mission.

For more than 30 years, families across the UK and Ireland have trusted us for expert advice, high-quality car seats, and reassurance that their little ones are protected.


Where It All Began

Back in the 1980s, Simon Bellamy saw a gap: parents were left on their own when it came to choosing the right car seat. With his background in road safety, Simon decided to change that.

Simon-Car-Seat-Fitting

He founded the In Car Safety Centre to do more than sell products – he wanted to listen to parents, answer their questions, and provide expert, independent guidance.

Over the decades, Simon built a reputation for combining specialist knowledge with genuine care.  He pioneered Extended Rear Facing in the UK, a campaign that is still championed by our staff today.

 

 


A New Chapter

In 2023, Simon decided to step back from day-to-day operations. He now dedicates his time to training and talks, passing on his knowledge to parents and professionals in the police, fire-service and government both at local and national level.

Today, Simon’s stepson, Gareth Johnston, leads the business. Alongside his wife Catriona – who runs the daily operations – Gareth is proud to keep the business family-run and family-focused.

As parents to a 2.5-year-old, Gareth and Catriona know what it feels like to have those new-parent worries:

  • Am I choosing the right seat?

  • Is my child really safe?

  • Who can I trust for advice?

That’s why our focus hasn’t changed: we don’t just sell seats, we provide peace of mind.


Why Families Trust Us

  • Independent Experts – we’re not tied to one brand, so our advice is tailored to your child and your car.

  • Family-to-Family Support – we’ve been in your shoes, so we understand your concerns.

  • 30+ Years of Experience – with a proven track record in child car safety.

  • Personal Service – visit us in person, or call us directly – we’ll always listen.


We’re Here for You

TOWCESTER

📞 Phone: Towcester (Wed - Sat) - 01908 220909

✉️ Email: Towcester - Info@incarsafetycentre.co.uk

🏬 Visit us: Towcester - Suite 3, Concept Park, Watling St, Towcester NN12 7YD

ESSEX

📞 Phone: Essex (Tues - Sat) - 01702 808313

✉️ Email: Essex - Essex@incarsafetycentre.co.uk

🏬 Visit us: Essex - Unit A, Lubards Farm, Hullbridge Rd, Rayleigh SS6 9QW

Your child’s safety starts here.

Find our more about our History