Join Us for an Exciting Three-Day Celebration at Our Rayleigh & Towcester Store Launches!

Nov 14, 2025Catriona Johnston
Join Us for an Exciting Three-Day Celebration at Our Rayleigh & Towcester Store Launches!

We’re thrilled to open the doors to our newly launched stores in Rayleigh and Towcester, and we’re inviting families to join us for three action-packed days of expert advice, hands-on demonstrations, exclusive discounts—and some incredible car seat giveaways from leading brands Avionaut, Axkid, and Stardust.

Whether you’re preparing for your baby’s first journey home, navigating the next stage after outgrowing a seat, or supporting a child with additional needs, our specialist team is here to help. Here’s everything you can look forward to!


🚀 DAY 1 – WELCOME DAY

Rayleigh & Towcester – Wednesday

We’re kicking things off with a warm welcome—and a special treat!
🎁 The first 25 families through the door at each store will receive an exclusive welcome pack.

This is the perfect day to meet our team, explore our full car seat range, and learn about our newest projects. You can also enjoy:

  • “Upgrade & Grow” Session – Ideal if you’re unsure which seat your child needs next.

  • Meet the Supplier: Avionaut – Speak directly with the experts behind some of the safest infant and toddler seats on the market.

  • In-Store Quiz – Fun, interactive, and perfect for the whole family.

  • Seat Giveaway Draw featuring:

    • Avionaut

    • Stardust 360

  • Free “Meet the Fitter” 10-minute checks – Bring your current seat for a quick expert inspection.

  • Joie 10% Discount In Store


💛 DAY 2 – ADDITIONAL NEEDS DAY

Rayleigh & Towcester – Thursday

Day 2 is dedicated to supporting families with children who have additional needs. Discover the specialist products we stock, learn about the charities we collaborate with, and get tailored guidance on keeping your child safe and comfortable in the car.

Rayleigh Highlights:

  • Seat Demonstrations

  • Special Needs Session

  • Axkid Meet the Supplier Event

  • In-Store Quiz

  • Seat Giveaway Draw: One 3

  • Free “Meet the Fitter” Checks

  • Joie 10% Discount

Towcester Highlights:

  • “Meet the Team” Refreshments Morning

  • Special Needs Session

  • Car Seat Demonstrations

  • In-Store Quiz

  • Seat Giveaway Draw: Flex Fix 2

  • Free “Meet the Fitter” Checks

  • Joie 10% Discount

Meet the experts, ask questions, and explore products designed to make every journey easier and safer.


🚗 DAY 3 – VEHICLE COMPATIBILITY & FITTING DAY

Rayleigh & Towcester – Friday

If you’ve ever struggled with fitting three seats across the back or wondered which seats work best in your specific car, Day 3 is made for you. Our team will help you understand real-world compatibility and plan ahead for future upgrades.

Rayleigh Highlights:

  • Vehicle Compatibility Clinic

  • Car Seat Demonstrations

  • In-Store Quiz

  • Seat Giveaway Draw: Flex Fix 2

  • Free “Meet the Fitter” Checks

  • Joie 10% Discount

Towcester Highlights:

  • Vehicle Compatibility Clinic

  • Axkid Meet the Supplier Event
    Including a special appearance by Peter Holtham from Axkid, ready to answer all your extended rear-facing questions.

  • In-Store Quiz

  • Seat Giveaway Draw: One 3

  • Free “Meet the Fitter” Checks

  • Joie 10% Discount


Incredible Car Seat Giveaways All Week

Throughout the launch events, lucky visitors can enter daily car seat prize draws featuring:

You can enter online or in store!


Don’t Miss Out!

Whether you’re new to car seats or preparing for your next stage, our team is ready to help you make confident, informed decisions. With expert suppliers on-site, exclusive discounts, and giveaways from top brands, this is an event you won’t want to miss.

We can’t wait to welcome you to our new stores in Rayleigh and Towcester—see you there!

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